BMS as a traffic source

The following document describes how to track BMS traffic with Voluum.

The following things are required:

• An active Voluum account.
• An active BMS account.
• An offer, and optionally, a lander.
• A creative.

Once you have everything, you can proceed with the guide.

A. (Optionally) Create an affiliate network element. Read the Add an Affiliate Network to Voluum article to learn how to do that.

B. Create an offer element. Read the Add an Offer to Voluum article to learn how to do that.

C. (Optionally) Create a lander element. Read the Add a Lander Element article to learn more.

D. Create a traffic source element. Voluum provides you with the BMS traffic source template, so you can use it and skip most of the manual setup. In order to use this template, perform the following steps:

1. In Voluum, go to Traffic sources.

2. Click the Create button and select the Traffic source option from the drop-down menu.

   

3. Select the BMS template from the list of available templates.
4. Click the Next button.
5. You can change or adjust any option in the New traffic source form. Once you have done so, click the Save button.

E. Create a campaign. 

In Voluum, go to Campaigns, click the Create button and select the Campaign Simple or Campaign Advanced option from the drop-down menu.

1. In the New campaign form, select the Workspace.
2. Select the BMS traffic source that you have just created from the Traffic source drop-down menu.
3. Provide a name for the campaign in the Campaign name text field.
4. (Optionally) Set a cost model.
5. (Optionally) Select a lander you have previously created from the Landers drop-down menu.
6. Select an offer that you have just created from the Offers drop-down menu.

7. Click the Save button.

8. Click the Copy button next to the Campaign URL to copy it to the clipboard and paste it to any text editing tool.
9. (Optional) Click the Copy button next to Impression Pixel URL to copy it to the clipboard and paste it to any text editing tool.
10. Click the Done button.

1. In BMS, create your ad. Put your campaign URL under the Link to txt field.
2. Create your campaign. Set all necessary options.
3. ( Optional) Put your Impression pixel URL inside your pixel tag as a source, and then put it inside your creative's HTML code.
   • Example of a pixel tag: <img src="VOLUUM_IMPRESSION_PIXEL_URL" style="position: absolute; opacity: 0;">
   • Pixel tag with Voluum impression URL: <img src="https://voluum-domain.com/impression/79faa447-d068-4273-8ca3-bcc330c1c071" style="position: absolute; opacity: 0;">